New campaign to support young motorcyclists in the chilly months ahead
The National Young Rider Forum (NYRF) has launched a campaign to support its young riders while out on the road this winter.
The campaign includes a new set of infographics that will be used on social media to provide essential advice on topics such as wintry road surfaces, scooter maintenance, changing weather conditions and to check riders know the facts around impaired motorcycling the ‘morning after the night before’.
The infographics will be released weekly on the NYRF’s New Rider Hub platforms to coincide with the end of the autumn and the dive into winter. They depict some of the problems riders can face and ask: ‘Are you prepared for winter riding?’.
Fay Wileman from the Warwickshire Road Safety Partnership designed the infographics. She said: “This time of year can be very challenging for our young riders as they face the elements of riding their bikes during the winter months which can quickly change from the hazards of low sun to torrential rain.”
The NYRF hopes that these simple but effective infographics will remind riders that it is a good time to prepare themselves and their motorbikes for the road ahead.
In addition, the message to drivers, kept warm and cosy on four wheels, is to expect to share their journey with those on two wheels and take extra care when turning and pulling out of junctions where many collisions can occur.
The infographics are also being launched to coincide with the 2022 National Road Safety Conference, organised by Road Safety GB.
The NYRF is thrilled to be presenting at the event, which takes place in Harrogate and is the first opportunity since Covid for road safety professionals across a wide range of organisations, charities and partnerships to meet up and focus on reducing road collisions and casualties.